Introduction
Welcome to VIP Assetz ("we," "us," or "our"). We operate from Shop No 17, Central Market Arcade, New Town Action Area 1, Kolkata, West Bengal 700156, India. This Privacy Policy describes how we collect, use, process, and protect your personal information when you visit our website, enquire about our products, or interact with our business in any way.
By using our website or services, you agree to the collection and use of information in accordance with this policy. We are committed to maintaining the trust and confidence of our customers and website visitors. Please read this policy carefully to understand our practices regarding your personal information.
Important: This Privacy Policy is compliant with applicable Indian data protection laws and regulations. We encourage you to read this document thoroughly. If you have any questions, please contact us at info@vipassetz.com.
Information We Collect
We collect several different types of information for various purposes to provide and improve our service to you. The categories of information we may collect include:
Personal Identification Information
- Full name and title
- Email address
- Mobile phone number
- Postal address and delivery address
- Date of birth (when required for specific services)
- Government-issued ID numbers (only where legally required)
Transaction & Purchase Information
- Products enquired about or purchased
- Order history and transaction records
- Payment method type (we do not store complete card details)
- Invoice and billing information
- Warranty registration details
Technical & Usage Information
- Browser type and version
- Device information (type, operating system, screen resolution)
- IP address and approximate geographic location
- Pages visited on our website and time spent
- Referral source (how you found our website)
- Cookies and similar tracking technologies
Communication Records
- Messages, enquiries, and feedback submitted through our contact forms
- Email correspondence with our team
- Phone call logs (not recordings) for customer service purposes
- WhatsApp and SMS communications
How We Use Your Information
VIP Assetz uses the collected information for the following lawful purposes:
Service Provision & Communication
- To process and fulfil your product enquiries and orders
- To communicate with you regarding your enquiries, orders, and purchases
- To provide customer support and after-sales service
- To send important transactional information such as order confirmations and invoices
- To facilitate product delivery and installation services
Business Operations
- To maintain accurate business records and accounts
- To comply with legal, regulatory, and tax obligations
- To prevent fraud and ensure security of transactions
- To improve our product range and service quality
- To analyse business performance and customer trends
Marketing & Promotions
- To send promotional offers, deals, and new product announcements (with your consent)
- To conduct surveys and gather feedback to improve our services
- To personalise your experience and show relevant product recommendations
- To run loyalty programmes and special customer benefits
Notification & Communication Consent
Communication Consent Policy
By accepting this policy, you acknowledge and consent to receive notifications and promotional communications from us through various channels, including but not limited to email, mobile push notifications, SMS, RCS (Rich Communication Services), WhatsApp, or any other digital communication platforms.
These communications may include product offers, service updates, promotional deals, festival discounts, new product launches, and other business-related information that we believe may be of interest or value to you.
If you prefer not to receive such updates or marketing communications, you may opt out by contacting us at info@vipassetz.com. We will process your opt-out request promptly, typically within 7 business days.
Types of Communications You May Receive
- SMS Messages: Order updates, promotional offers, festival deals, and important alerts sent to your registered mobile number.
- Email Communications: Detailed newsletters, product catalogues, invoices, warranty information, and personalised offers.
- WhatsApp Messages: Quick updates, support responses, product images, and exclusive deals through WhatsApp Business.
- RCS (Rich Communication Services): Enhanced messaging with rich media content, interactive buttons, and product showcases.
- OBD (Outbound Dialling): Automated voice calls for important service updates or special offer announcements.
- Google RCS: Google-powered rich messaging for enhanced interactive communications.
- Push Notifications: Browser or app notifications for real-time deals and updates.
Opt-Out Options
You retain the right to opt out of any or all marketing communications at any time. To exercise this right:
- Email us at info@vipassetz.com with subject "OPT OUT" and specify which communications you wish to stop
- Reply STOP to any SMS message to unsubscribe from SMS communications
- Click "Unsubscribe" at the bottom of any email we send you
- Contact us on +91 94400 70298 to speak with a representative
- Visit our store at New Town to update your communication preferences in person
Please note that even if you opt out of marketing communications, we may still send you essential transactional messages related to your orders, purchases, and account management that are necessary to provide our services.
Information Sharing & Disclosure
VIP Assetz does not sell, trade, or rent your personal information to third parties for their own marketing purposes. We may share your information only in the following limited circumstances:
Service Partners
- Logistics & Delivery Partners: To facilitate product delivery to your address
- Payment Processors: To securely process transactions and prevent fraud
- Warranty & Service Centres: Authorised service partners for product maintenance
- Communication Service Providers: For SMS, email, and WhatsApp delivery platforms
Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities, including government agencies, courts, or law enforcement. We will notify you of such disclosure to the extent permitted by law.
Business Transfers
In the event of a merger, acquisition, or sale of business assets, your personal information may be transferred as part of that transaction. We will provide notice before your information becomes subject to a different privacy policy.
Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyse website traffic, and understand user behaviour. Cookies are small data files placed on your device when you visit our website.
Types of Cookies We Use
- Essential Cookies: Required for basic website functionality such as navigation and form submissions. These cannot be disabled.
- Performance Cookies: Help us understand how visitors interact with our website by collecting anonymous statistical data to improve user experience.
- Functionality Cookies: Remember your preferences such as language settings and previously viewed products to provide a personalised experience.
- Marketing Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.
- Analytics Cookies: Services like Google Analytics help us understand visitor behaviour, popular pages, and how users find our website.
You can control and manage cookie settings through your browser settings. However, disabling certain cookies may affect the functionality of our website. For detailed instructions, please visit your browser's help documentation.
Data Security
The security of your personal information is critically important to us. We implement comprehensive technical, administrative, and physical security measures to protect your data against unauthorised access, alteration, disclosure, or destruction.
- SSL/TLS encryption for all data transmitted through our website
- Secure, encrypted data storage systems with restricted access controls
- Regular security audits and vulnerability assessments
- Staff training on data protection and privacy best practices
- Strict access controls ensuring only authorised personnel can access personal data
- Secure destruction of data that is no longer required
- Incident response procedures in place for data breach scenarios
Note: While we take every precaution to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but commit to using industry-standard best practices at all times.
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
- Customer Account Data: Retained for the duration of your relationship with us plus 5 years
- Transaction Records: Retained for 7 years as required by Indian tax and accounting laws
- Marketing Data: Retained until you opt out or we reasonably determine it is no longer necessary
- Communication Logs: Retained for 2 years for quality assurance and legal purposes
- Website Analytics Data: Typically anonymised after 26 months
- Warranty Records: Retained for the warranty period plus 1 year
Your Rights
As a data subject, you have the following rights regarding your personal information that we hold:
- Right to Access: Request a copy of the personal information we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete personal information
- Right to Erasure: Request deletion of your personal information where there is no compelling reason for continued processing
- Right to Restrict Processing: Request that we limit how we use your data in certain circumstances
- Right to Data Portability: Receive your personal data in a structured, commonly used format
- Right to Object: Object to our processing of your personal data for direct marketing purposes
- Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent
- Right to Complain: Lodge a complaint with the appropriate data protection authority
To exercise any of these rights, please contact us at info@vipassetz.com or call +91 94400 70298. We will respond to your request within 30 days.
Children's Privacy
Our website and services are not directed to individuals under the age of 18 years. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately at info@vipassetz.com.
If we discover that we have inadvertently collected personal information from a child under 18 without parental consent, we will take immediate steps to delete such information from our systems.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we update the policy, we will revise the "Last Updated" date at the top of this page.
For significant changes that materially affect how we process your personal information, we will notify you through:
- A prominent notice on our website
- An email notification to your registered email address
- An SMS notification to your registered mobile number
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our services after changes have been posted constitutes your acceptance of the updated policy.
